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Master's programme

Master's in Consumer Science (MSc) Technical University of Munich

Duration
4 semesters
Language of instruction
English
Tuition fees
Tuition varies
Next application deadline
31 May 2027 (winter semester)
Language level required
English: C1
German: None

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First impressions

Our voices

The Master's in Consumer Science was an incredibly enriching experience. The courses significantly strengthened my analytical skills, and I truly appreciated the freedom to tailor my studies to my interests. One of the highlights was learning alongside people from diverse cultural, academic, and professional backgrounds. The quality of teaching exceeded my expectations and gave me the tools and confidence to pursue a successful career.

Annel Alcantara
© TUM School of Management

Annel Alcantara

Master's student in Consumer Science

Take a closer look

Master's in Consumer Science (MSc)
© TUM School of Management – what drives us

Master's in Consumer Science (MSc)

Welcome to the TUM School of Management - where teaching and research take place at the intersection of management, engineering, and life sciences. We foster a dynamic, international community that connects forward-thinking research with real-world impact. Our vision: pioneering at the intersection of technology and management, contributing to solutions for major societal challenges.

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Programme overview

Quick facts

Degree
MSc
Duration
4 semesters
Full-time / part-time
Full-time
Intake
Winter semester
Joint degree / double degree programme
No
A Diploma supplement will be issued
Yes
Combined Master's degree / PhD programme
No

Language of instruction

English

It is feasible to complete the Consumer Science Master's programme 100% in English. However, knowledge of German increases your choice of courses.

Programme description

The Consumer Science Master's programme at TUM School of Management is one of a kind in Germany. It guarantees you a unique academic experience with fellow students from many different countries and academic backgrounds. This diversity, combined with the broad curriculum of the programme, nurtures the exchange of different perspectives, fosters intercultural skills and prepares you for a successful career in an international setting.

The programme combines perspectives from a variety of disciplines, which makes it particularly challenging. You will need a sound theoretical and methodological foundation. This is provided mainly by courses during the first two semesters, preparing you for more specialised courses in your last two semesters.

The programme includes a mandatory project study module that provides you with hands-on experience in a practical, interdisciplinary environment.

After graduation, students are academically trained experts in consumer science with a focus on their specialisations. They can seek employment with a wide variety of employers, including companies, government agencies, consumer associations, research institutes, and consultancies. Students in the Consumer Science Master's programme are trained to work in European and international companies and institutions.

Programme structure

During the first two semesters, students concentrate on the methodical and theoretical basics in consumer science, such as empirical research methods and consumer behaviour.

Besides the fundamental courses, students will take the chosen specialisation as well as electives in semester one to semester three. Within the specialisation and the electives, we offer a variety of lectures, seminars, and exercise courses that allow students to shape the programme according to their own interests. A consumer-related project will complete the programme. It is recommended that students complete around 30 ECTS credits per semester.

The Master's thesis should be written in the fourth semester. Students have the opportunity to combine their thesis at TUM School of Management with an internship in a company or (market) research institution.

Structure:

  • Required modules
  • Specialisation in Management:
    • Innovation & Entrepreneurship
    • Management & Marketing
    • Economics & Econometrics
  • Project study in Consumer Science & Technology
  • Electives in Consumer Science & Technology
  • Master's thesis

Mode of study

  • Fully on-site

International elements in the curriculum

The curriculum of this study programme includes international elements that support global perspectives and cross-cultural learning:

  • Projects with partners in Germany and abroad
  • International guest lecturers
  • Integrated/optional study abroad unit(s)

    Possibility to apply for a semester abroad

  • Specialist literature in other languages

Integrated internships

Internships are optional. While we cannot directly arrange an internship for you, we will provide a wide range of support services.

Application and admission

Application period(s)

Winter semester

Applicants from Applications begin Application deadline
All countries
1 April 2027
31 May 2027

Academic admissions requirements

To qualify for the Master's programme in Consumer Science, applicants must fulfil the following requirements:

  1. hold a Bachelor’s degree or equivalent in Management, Economics or other Social Sciences (e.g. Sociology, Psychology, Communication Sciences or equivalent)
  2. have successfully completed modules worth at least 15 ECTS in empirical research methods, statistics, quantitative methods or mathematics
  3. submit evidence of proficiency in English during the application period

If you did not obtain your first degree (usually a Bachelor’s degree) in Germany you have to apply via uni-assist in addition to TUMonline. Please also apply via TUMonline starting 1 April.

In addition, a GMAT (classic/focus) with at least 65% percentile ranking is required if you have obtained your first degree (usually a Bachelor’s degree) in China, Egypt, India, Pakistan, or Bangladesh.

Check our website for detailed application requirements.

Language requirements

Please check all requirements directly with the respective higher education institution. Exceptions may apply. See our website for further details.

German language requirements

German: None

English language requirements

English: C1

Accepted certificates include
Certificates Minimum result
TOEFL iBT (before 2026)
Total: 88 / 120
PTE Academic
Total: 65 / 90
Cambridge English Qualifications
Total: C1 Advanced
IELTS Academic
Total: 6.5 / 9

How to apply?

Website

Please check this website.

Click here

Costs and funding

Tuition fees per semester

Applicants from Tuition fee
Non-EU countries
6,000 EUR

Semester contribution

All students are required to pay the student union fees for each semester they are enrolled. For details and further information on fees and financial aid, please see this link.

Cost of living

In order to cover personal expenses while studying in Munich, we recommend that students budget approximately 1,200 EUR per month for accommodation, living, health insurance, books, and miscellaneous expenses. Check our website for information on living in Munich.

Part-time employment

Scholarships and financing information

Information regarding funding and financial aid can be found on our website.

Living & services

Support for international students

  • Welcome event
  • Buddy programme

Online and on-site information sessions

Career advisory services

TUM School of Management wants all of its students to enjoy successful and fulfilling careers. Preparation for this starts in the first semester.
We offer a range of support services to help students along this path. The following is a list of some examples:

  • An online job board, which provides details of current openings at companies – full-time jobs as well as internships, working student jobs, project studies, student assistant jobs at the faculty/school, or other part-time jobs (known of as "minijobs" in Germany)
  • Frequent career events with TUM School of Management's corporate partner companies, during which students can get in touch with Germany's leading employers
  • Career coaches that may provide useful hints and advice on applying for jobs in Germany

Accommodation

It’s not easy to find a place to live in Munich – but it’s not impossible either! TUM supports students and staff in their search for accommodation by providing personal advice, housing listings, and useful information to ensure that they can quickly find a place to call their own. Please find more information on our website.

About us

Technical University of Munich

TUM School of Management is part of the Technical University Munich (TUM). TUM is one of Europe’s leading research universities, with around 600 professors, 48,000 students, and 11,000 academic and non-academic staff. The focus areas of TUM are engineering sciences, natural sciences, life sciences and medicine, combined with social sciences and economics.

University facts

  • ~7,000
    Students from 40+ countries
  • 13
    Bachelor's and Master's programmes

Location

Multiple locations, more possibilities

TUM School of Management operates in five distinct locations, each of them carefully chosen for the possibilities that they offer to interact with other disciplines and the corporate world.

Besides our original Munich and Weihenstephan campuses, we also offer research and teaching in Heilbronn, Straubing, and Garching. At each of these sites, we cooperate with regional actors, pooling our strengths to offer world-class conditions for study, research and entrepreneurship.

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Contact

Main contact

School of Management

Address
Arcisstraße 21, 80333 München
Email
E-mail

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Always know what comes next

Study Guide gives you a personal to-do list tailored to your background, qualifications and interests, so you always know what to do next.