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Bachelor's programme

International Business Heilbronn University of Applied Sciences

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Duration
7 semesters
Language of instruction
English
Tuition fees
Tuition varies
Next application deadline
15 July 2027 (winter semester)
Language level required
English: B2
German: None

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International Business
© Heilbronn University of Applied Sciences

International Business

Our students take you on a trip to our campuses and share three good reasons why you should choose a business degree at Heilbronn University of Applied Sciences.

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Programme overview

Quick facts

Degree
BA
Duration
7 semesters
Full-time / part-time
Full-time
Intake
Winter semester
Joint degree / double degree programme
Yes
A Diploma supplement will be issued
Yes

Language of instruction

English

The curriculum is offered in English. Students must choose from two language profiles offered: German as a Foreign Language (if German language skills are below B2 level) or Business English. In addition to Business English, German-speaking students can opt to study French, Russian, Spanish or Arabic.

Programme description

The Bachelor of Arts in International Business (IB-E) at Heilbronn University of Applied Sciences is a dynamic, English-taught programme designed to provide students with a solid foundation in business administration, intercultural competence, and language skills essential for a global career. The curriculum combines core business disciplines with hands-on experience and offers in-depth exposure to international management practices. Students can choose from four majors, allowing them to specialise in areas such as International Management, Marketing, Human Resource Management, or Finance.
For international students, there is an opportunity to master the German language and gain valuable insights into Germany’s dynamic business landscape. German-speaking students, on the other hand, can expand their skill set by learning a third language, such as Arabic, French, Russian, or Spanish, and explore related cultural areas, adding versatility to their professional profiles.
Students enjoy the opportunity to study at one of 90 renowned partner universities worldwide and complete their internship abroad. Based at the modern Heilbronn city campus (named "Bildungscampus"), students benefit from cutting-edge facilities, strong connections with industry professionals, and networking opportunities with leading companies, ensuring a comprehensive education that prepares them for success in the global marketplace.

Programme structure

  • First and second semesters: Foundation year – introduction to general management issues along with increased exposure to foreign business languages such as German or English and the elective language of Arabic/French/Russian/Spanish
  • Third and fourth semesters: Introduction to intercultural studies and the cultures of German-speaking countries, Eastern Europe, the Francophone world, the Middle East (including North Africa), or Spanish-speaking countries. Additionally, students will undertake advanced studies in international business, including two business elective courses. The available elective courses are: (1) Finance, (2) Human Resource Management, (3) International Management, and (4) Marketing.
  • Fifth semester: Internship semester
  • Sixth and seventh semesters: Advanced business elective courses, intercultural studies, projects, and business simulation ending with the Bachelor's thesis

Heilbronn University has a number of partnerships with universities worldwide, e.g. in Egypt, England, Spain, France, the USA, Finland, etc. This cooperation network highlights the international component of the programme and provides the opportunity to complete at least one integrated study semester at universities worldwide.

Mode of study

  • Fully on-site

International elements in the curriculum

The curriculum of this study programme includes international elements that support global perspectives and cross-cultural learning:

  • Language training provided
  • Training in intercultural skills
  • Projects with partners in Germany and abroad
  • International guest lecturers
  • Integrated/optional study abroad unit(s)

    Students of the Bachelor of Arts in International Business programme at Heilbronn University of Applied Sciences have the opportunity to participate in an international study experience through a semester abroad at one of the university’s 90 partner universities worldwide. The institutions are located across Europe, North and South America, Asia, and the Arab world, offering students a broad range of academic and cultural experiences.

  • Opportunities for students to work abroad
  • Courses are led with foreign partners
  • International comparisons and thematic reference to the international context
  • Content-related regional focus

  • Study Abroad Opportunities: Students can spend one or two semesters at one of 90 partner universities worldwide. This offers exposure to international business practices and cultural perspectives.
  • Internship Abroad: Students are encouraged to complete their internship in an international context, providing hands-on intercultural experience.
  • Language and Intercultural Competence: Non-German-speaking students master the German language and gain insights into Germany’s business landscape. German-speaking students focus on a third language (Arabic, French, Russian, or Spanish) and explore related cultural areas (the Orient including North Africa, francophone world, Eastern Europe, Spanish-speaking world).
  • Global Network and Collaboration: Networking opportunities with industry professionals and leading companies worldwide
  • Internationally-Experienced Faculty: Teaching staff with diverse international backgrounds, providing students with a global perspective on business issues

Integrated internships

An internship semester of at least 26 weeks is to be completed in the fifth semester. The internship office will assist students in finding an appropriate internship.

Application and admission

Application period(s)

Winter semester

Applicants from Applications begin Application deadline
All countries
Not specified
15 July 2027
Information on application periods

Academic admissions requirements

  • Higher education entrance qualification (i.e. Abitur, Fachhochschulreife, high school diploma, secondary education diploma)
  • Proficiency in English (at least B2)

Please note: For applicants without a German university entrance qualification, the first step in applying to the BA International Business is to have your certificates recognised by the Studienkolleg – Center for International Students or uni-assist. Please allow enough time for this.

Language requirements

Please check all requirements directly with the respective higher education institution. Exceptions may apply. See our website for further details.

German language requirements

German: None

English language requirements

English: B2

Accepted certificates include
Certificates Minimum result
IELTS Academic
Total: 6 / 9
Cambridge English Qualifications
Total: C1 Advanced
TOEIC
Total: 730 / 990
TOEFL iBT (before 2026)
Total: 79 / 120

How to apply?

Website

Please check this website.

Click here

Costs and funding

Tuition fees per semester

Applicants from Tuition fee
Non-EU countries
1,500 EUR

Semester contribution

159 EUR per semester

Cost of living

The cost of living for a student is about 1,000 EUR per month.

Part-time employment

The Office of Student Services has set up a job database for part-time jobs.

The job portal of the Career Service of Heilbronn University of Applied Sciences will provide you with information about current job vacancies, internships, student jobs, and final thesis jobs. For more information, click here.

Scholarships and financing information

There are various scholarships that provide financial aid:

  • Deutschlandstipendium
  • Scholarships exclusively for students of Heilbronn University of Applied Sciences

For more information, see: https://www.hs-heilbronn.de/en/scholarships.

Living & services

Support for international students

  • Welcome event
  • Buddy programme
  • Specialist counselling
  • Visa matters
  • Help with finding accommodation

The International Student Support Service assists international degree-seeking students at Heilbronn University of Applied Sciences.

Services for international students:

  • Pre-arrival support
  • Advice on handling administrative formalities after arrival
  • Individual assistance with personal questions
  • Advice on other suitable programmes and services on campus

Contact: international-student-support@hs-heilbronn.de

For more information, see: https://www.hs-heilbronn.de/en/international-student-support.

Support for specific needs

Course-specific language courses available

  • English
  • German

Career advisory services

The International Career Service assists international students at Heilbronn University of Applied Sciences in launching their careers in Germany. We provide assistance in navigating the German job market and support in the application process, whether for internships, part-time positions, or career entry after completing your studies. For more information, see: https://www.hs-heilbronn.de/en/international-career-service.

Accommodation

There are several halls of residence in Heilbronn, Künzelsau and Schwäbisch Hall. The Office of Student Services of Heilbronn University of Applied Sciences offers a special database for finding accommodation. This database will provide you with a list of commission-free rooms available on the private housing market. For more information, click here.

About us

Bildungscampus Heilbronn© Roland Halbe

Heilbronn University of Applied Sciences

Heilbronn University of Applied Sciences offers study programmes in engineering, business, and computer science and is located in one of Germany’s leading economic and commercial regions. It is close to metropolitan cities and cultural centres such as Stuttgart, Mannheim, and Heidelberg. Known for its commitment to teaching, learning, and research, the university has campuses located across the Neckar region in Heilbronn, Künzelsau, and Schwäbisch Hall. Heilbronn University of Applied Sciences is very well connected and linked to over 220 reputable international universities all around the world, so students can also gain intercultural experience while, at the same time, improving their language skills.

University facts

  • 7,200
    Number of students
  • 93
    Nationalities

Location

The university has campuses located in Heilbronn, Künzelsau, and Schwäbisch Hall.

Heilbronn

With over 130,000 inhabitants, Heilbronn is a fascinating city and great for student life. It boasts a long and intriguing history and has evolved into an exciting, lively city with a diverse cultural scene. The city pulsates with activity, offering a large number of cafés, beer gardens, and pubs. For active students, numerous sports clubs, public parks, and the banks of the Neckar River provide ample opportunities for jogging, walking, cycling, inline skating, and more.

Künzelsau

Künzelsau is situated in a region with established hidden champions, global players, and leading companies in global markets. In this diverse landscape, you will find numerous recreational activities and cultural events.

Schwäbisch Hall

Schwäbisch Hall is a city known for its family-friendly environment, medieval flair, high quality of life and work, and an arts and culture programme with importance beyond the region. It is a hospitable and cosmopolitan city where tradition and innovation blend excellently.

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Contact

Main contact

Faculty of International Business

Address
Max-Planck-Straße 39, 74081 Heilbronn
Email
E-mail

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Always know what comes next

Study Guide gives you a personal to-do list tailored to your background, qualifications and interests, so you always know what to do next.