Communications and Social Media West Saxon University of Applied Sciences of Zwickau
- Degree
- Bachelor of Arts
- Standard period of study (amount)
- 6 semesters
- Location
- Zwickau
Overview and admission
Study Type
undergraduate
Admission semester
Winter Semester only
Area of study
- Business Administration
- Marketing, Distribution
Focus
Communication and marketing, Technology and Media Technology, Design and Media Design, Management and Economic Aspects
Annotation
The Bachelor’s degree programme in Communication and Social Media comprehensively prepares students for the requirements of professional digital communication for companies, organisations and the media. It combines strategic planning and management of media and communication projects, creative media and content production with strategic communication as well as modern media technologies such as artificial intelligence, virtual reality and augmented reality.
Admission requirements
Language requirements for non-native speakers: German C1
Lecture period
- Winter semester 2026/2027: 30.09.2026 - 28.01.2027Introductory week for first-year students (preparatory days): 23.9. - 27.9. Examination period: 03.02. - 21.2.
- Summer semester 2027: 08.03.2027 - 25.06.2027 (Universitywide lecture period)
Application deadlines
Winter semester (2026/2027)
Application deadline for Germans and inhabitants
Expired
In the event of vacancies, you can also apply after this deadline.Deadlines for International Students from the European Union
Apply via www.uni-assist.deDeadlines for international students from countries that are not members of the European Union
Apply via www.uni-assist.deEnrollment deadline for Germans and foreign students
enquire at the higher education institution
Languages of instruction
Main language
German