Marketing Management University of Applied Sciences for Medium-Sized Companies (FHM)
- Degree
- Bachelor of Arts
- Standard period of study (amount)
- 9 trimesters
Overview and admission
Study Type
undergraduate
Admission semester
Admission only in the winter trimester
Area of study
- Business Administration
- Marketing, Distribution
Focus
Customer Relations Management, Marketing, Marketing Management, Marketing Research, Market Research, Management, Sales
Annotation
The Bachelor of Arts (BA) course in Marketing and Distribution is aimed at prospective students with a subject-specific higher education entrance qualification or a qualification recognised as equivalent by the responsible state authority who want to work as specialists or junior managers in the fields of sales and marketing.
Admission requirements
Formal requirement for admission to a Bachelor of Arts course at the FHM is an entrance qualification for general higher education or universities of applied science. Working professionals with an appropriate professional qualification can also commence studies. Optional qualifications for admission to a course:
Higher education entrance qualification
Entrance qualification for universities of applied sciences
Master craftsperson
Master craftsperson candidate with entrance qualification for universities of applied sciences
Business Manager (awarded by the Chamber of Crafts, HWK)
Master Professional of Business Management (Chamber of Commerce and Industry, IHK)
Graduates of a 2-year training course at a professional school
Bachelor Professional of Business Management and Business Management Assistant (IHK)
Certified Business Manager
There are no course entrance restrictions for Bachelor of Arts courses at the FHM. Instead, the most qualified applicants are selected in an internal selection procedure of the university. An elaborate procedure similar to the personnel selection procedure of modern commercial enterprises has been developed by the FHM for this purpose.
Lecture period
Winter semester 2026/2027: Trimester (enquire at FHM)
Application deadlines
Winter semester (2018/2019)
Application deadline for Germans and inhabitants
Not applicableEnrollment deadline for Germans and foreign students
Enquire at the university of applied sciences
Tuition fees
Tuition fees
Tuition fees may vary depending on the location of the degree course.
Languages of instruction
Main language
German