Digital Media Marketing Hochschule Kaiserslautern (University of Applied Sciences)
- Degree
- Bachelor of Science
- Standard period of study (amount)
- 7 semesters
- Location
- Zweibrücken
Overview and admission
Study Type
undergraduate
Admission semester
Winter Semester only
Area of study
Media Informatics
Focus
Media Design, Computer Science, Marketing, Media, Mathematics, Soft Skills
Annotation
The aim of the degree course is the professionally-oriented training of computer scientists with strong skills in marketing and the design of digital media. You will be able to develop ideas, visualise them and implement them in a customer-oriented manner. The successful presentation of brands and ideas on the web and social media is the goal.
With the qualification in computer science, marketing and media design, graduates of the Digital Media Marketing degree course are very well prepared both for working in interdisciplinary teams at existing companies and for starting their own businesses.
Students graduate with a Bachelor of Science (BSc) degree. Typical occupational fields can be found in marketing departments of companies, internet and graphic agencies, in start-ups or in self-employment.
XA Bachelor's degree with vocational and academic elements in "Digital Media Marketing" at Kaiserslautern University of Applied Sciences is also possible.
A contract with a partner company must be in place for enrolment in the degree programme with vocational and academic elements.
Admission requirements
General higher education entrance qualification or entrance qualification for universities of applied sciences or previous education recognised as equivalent.
Lecture period
- Winter semester 2026/2027: 28.09.2026 - 30.01.2027
- Summer semester 2027: 30.03.2027 - 03.07.2027
Application deadlines
Winter semester (2026/2027)
Application deadline for Germans and inhabitants
Expired
Important: some degree programmes have an earlier application deadline (see homepage) Application deadlines for individual programmes may be extended.Deadlines for International Students from the European Union
Expired
Important: some degree programmes have an earlier application deadline (see homepage) Application deadlines for individual programmes may be extended. No special deadlines for foreign applicants - application via Uni AssistDeadlines for international students from countries that are not members of the European Union
Expired
Important: some degree programmes have an earlier application deadline (see homepage) Application deadlines for individual programmes may be extended. No special deadlines for foreign applicants - application via Uni AssistEnrollment deadline for Germans and foreign students
Expired
Important: some degree programmes have an earlier application deadline (see homepage) Application deadlines for individual programmes may be extended.
Languages of instruction
Main language
German
