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Consumer Psychology and Market Research Harz University University of Applied Sciences

Degree
Master of Science
Standard period of study (amount)
3 semesters
Location
Wernigerode

Overview and admission

Study Type

graduate

Admission semester

Summer and Winter Semester

Area of study

Marketing, Distribution

Focus

Marketing, Market Research, Product Research, Psychological Negotiation Management, Consumer Research

Annotation

- Applications for the 4-semester degree course variant in the winter semester.
- Applications for the 3-semester degree course variant in the summer semester.

Admission modus

Local admission restriction

More information regarding admission requirements

Admission requirements

For the 3-semester course variant:
University degree with 210 credit points (ECTS) and focus on Psychology, Economics or Business Psychology, completed with a grade of at least "good'

For the 4-semester course variant:
University degree with 180 credit points (ECTS) and focus on Psychology, Economics or Business Psychology, completed with a grade of at least "good".

Furthermore, sound knowledge of the English language is required. If German is not the native language of the applicant, adequate knowledge of the German language must be proven.

Lecture period

  • Winter semester 2026/2027: 15.09.2026 - 29.01.2027 (Universitywide lecture period)
  • Summer semester 2027: 16.03.2027 - 18.06.2027 (Universitywide lecture period)

Application deadlines

Winter semester (2024/2025)

  • Application deadline for Germans and inhabitants

    Expired
  • Enrollment deadline for Germans and foreign students

    Expired (Universitywide deadline)
    See application deadlines
  • Deadlines for International Students from the European Union

    Expired
  • Deadlines for international students from countries that are not members of the European Union

    Expired

Summer semester (2027)

  • Enrollment deadline for Germans and foreign students

    Until 15.01.2027 (Universitywide deadline)
  • Deadlines for International Students from the European Union

    Until 15.12.2026
  • Deadlines for international students from countries that are not members of the European Union

    Until 15.12.2026
  • Application deadline for Germans and inhabitants

    Until 15.01.2027

Languages of instruction

Main language

German

Available scholarships

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